Email Marketing Agency in Melbourne
Reach your target audience with email marketing strategies
GROW YOUR BUSINESS WITH SERVICES AND SOLUTIONS THAT DRIVE REVENUE
Email Your Way To Success
An email marketing campaign is one of the most straight forward and effective ways to connect with your audience. The correct marketing approach can strengthen connection and drive engagement with your brand with minimal effort.
Elephant in the Boardroom understands the importance and possibilities of an effective email marketing strategy.
Sending out relevant, personalised emails on a regular basis - not only keeps your subscribers interested and in touch, but also builds confidence and trust in your company. Confident consumers are more likely to reinvest in your brand. While it's crucial to keep in touch with your customers, it's even more important to explain how they can use your other services. You not only increase the number of potential customers, but you also increase your brand’s reach.
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Still not convinced? Explore the below Benefits:
- You don't have to spend any money to drop new product launches into the inbox of existing subscribers.
- Email marketing makes it easy and fast to spread the word about your company's new offers or extended product range.
- An email catalogue of your service or product will make it easy for customers to re-invest in your business - because they won't have to spend time surfing the web for information.
- Educate your customer about your product quality, charities you support and grow trust.
- Encourage your customers to review your business on Product Review or Google My Business.
- Utilise email to incentivise your customer base to refer to friends. There is nothing more powerful than word of mouth.
- Use email to drive return business with subscriber loyalty offers or points.
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How We Do It?
We spend time getting to know you and your company before we begin developing an email marketing strategy. We want to learn as much as possible about your company so that we can create email campaigns that are in line with your objectives. No matter where the plan is in its development, you can count on us to keep you informed every step of the way. You will always know exactly where the project stands. You'll be given a thorough explanation of our efforts to make sure you're on the same page as us at the end of the process. Once the deadlines have been established, we will deliver on time, every time.
Elephant in the Boardroom’s Email Marketing Team in Melbourne utilises the most up-to-date distribution platforms and reporting technologies to demonstrate the effectiveness of the email marketing campaigns we run. Our clients can measure the return on their email marketing investment thanks to these platforms.
Experts work with Experts! Choose the Best Email Marketing Service in Melbourne
What sets us apart from other EDM providers in Melbourne is our in-house team of experts including data analysts and creative content writers. We create an integrated campaign that helps you achieve your primary goal of increasing revenue by learning what it takes to enhance your open rate and boost high-quality clicks through to your website. Get the best email marketing service in the market. If you’re ready to launch your email marketing campaign – let’s talk.
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Frequently asked questions
- IS EMAIL MARKETING STILL EFFECTIVE?
Absolutely! If anything, email marketing is more important than ever! Despite the rise in popularity of social media platforms, research suggests that email still remains one of the best mediums for reaching out to clients.
- WHY SHOULD I ENGAGE IN EMAIL MARKETING ACTIVITIES?
Here are a few reasons why you should engage in email marketing:
- Create a customised & personalised experience
- Gain valuable customer feedback and customer data
- It is one of the most cost-effective strategies and has the highest return on investment.
- Helps to build brand credibility
- Generate leads and attract potential customers.
- Increases your overall brand awareness.
- WHAT EMAIL MARKETING PLATFORM SHOULD I USE?
Smart marketers are constantly looking for new and improved ways to establish relationships and increase return on investment. These email service providers offer a free version of their subscription:
- Mailchimp
- Mailer Lite
- ConvertKit
- AWeber
- Sendinblue
- HOW DO YOU MEASURE THE SUCCESS OF EMAIL MARKETING CAMPAIGNS?
There are multiple metrics that you can analyse to measure the success of your email marketing campaigns. The three most commonly used email marketing indicators are:
- Delivery rates: The percentage of emails that hit your subscribers’ inbox.
- Open rates: The percentage of email recipients that open a given email.
- Click-through rates: The percentage of email recipients who clicked on one or more links contained in a given email.
The team at Elephant examine all relevant analytics to measure and assure optimal success.
- WHAT IS EMAIL AUTOMATION?
Email automation refers to the ability to send an email automatically from your email service provider (ES) in direct response to an individual user’s specific actions on your website or app. Email automation has become an essential part of any effective marketing campaign.
- Do I need email automation?
Yes, because Email marketing automation allows your business to accelerate campaigns, generate more qualified leads, provide client retention and result in higher Return-On-Investment (ROI).
- SHOULD I USE EMAIL AUTOMATION?
It is highly recommended, as email marketing automation allows your business to expedite campaigns, generate more qualified leads, retain customers, and achieve a higher return on investment (ROI).
- HOW CAN EMAIL MARKETING SERVICES FROM ELEPHANT IN THE BOARDROOM HELP YOUR BUSINESS?
Elephant In The Boardroom has a team of superstars that will work alongside you to create effective email marketing strategies and campaigns. Have a chat with one of our team members today!
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