Lead generation is the foundation of any business’s marketing and sales strategy. The digital age has significantly changed the way companies…

Two challenges that SEO agencies commonly face are acquiring new clients and keeping them. Research shows that even a 5% increase in customer…

Redirecting plays an integral role for a website and doing it incorrectly can be detrimental to your website traffic. This is especially helpful if…

Even with all the advancements in digital marketing, the Google algorithm still remains a mystery to us all. Thankfully we continued to be…

‘Tis the season for holiday marketing magic. The season for marketers to strategically analyse their data and create campaigns that capture consumers…

Title tags are HTML elements used to specify the title of a webpage. It is the clickable headline for a given result and immediately informs viewers…

Google Ads (previously known as Google AdWords) is a paid advertising service provided by Google that maximises the likelihood of your website being…

Wait!! What is a site map again? A site map is an outline of your website’s content created to help both user and search engines to navigate the…

Social listening is a useful technique to help brands evaluate their online reputation, keep track of their competitors, and stay on top of industry…

An effective digital marketing strategy is essential to reach your business goals. When you have a solid plan, you can clearly define your starting…